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Today's Automation News Headlines from Automation.com
| New Scale Technologies signs austriamicrosystems as distributor | ||
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 June 30, 2008 – New Scale Technologies named its strategic partner austriamicrosystems as a global, non-exclusive agent for its patented SQUIGGLE motors, micro motion systems and other products. The agreement significantly expands New Scale’s global sales reach while enabling analog chip specialist austriamicrosystems to introduce additional innovative products to its customers. New Scale develops and manufactures miniature motion systems including the piezoelectric SQUIGGLE motor, the world’s smallest linear motor. austriamicrosystems is a leading designer and manufacturer of high performance analog ICs for communications, industry, medical and automotive applications and has a global sales network of approximately 100 direct sales engineers and field application engineers (FAEs), spread across Asia, Europe, the USA and South Africa. New Scale and austriamicrosystems formed a partnership early in 2008 to create tiny closed-loop motion systems integrating SQUIGGLE motors with single-chip motor controllers and position sensor ASICs. “We are impressed with the technical competence of the austriamicrosystems sales and FAE teams, and their ability to understand their customers’ needs and offer innovative solutions,” said Dan Viggiano III, vice president and general manager of OEM products at New Scale. “We are thrilled to have this highly qualified sales network introducing New Scale products to design engineers around the world.” “New Scale’s extremely small motion systems allow design engineers to add motion-based features where they could not be incorporated before, due to size and power constraints,” commented Carlo Rebughini, senior vice president of sales at austriamicrosystems. “Users of our high-performance analog ICs have a keen interest in expanding their products’ current capabilities and introducing innovative new products through the use of SQUIGGLE motors and micro motion systems.” About New Scale Technologies New Scale Technologies creates disruptively small motion systems based on our patented piezoelectric SQUIGGLE motor, the world’s smallest linear motor. This ultrasonic motor is more compact, precise, robust, power-efficient and cost-effective than other micro motors. Complete motion systems incorporate supporting electronics (ASICs) developed in partnership with austriamicrosystems. Our micro motors and micro-actuator modules enable design engineers to create smaller products including mobile phone cameras, electronic locks and intelligent fasteners, nano-scale fluid control including lab-on-a-chip systems, medical devices including miniature drug pumps and endoscopes, optics and imaging systems, automotive modules, lasers, aerospace and defense systems, cryogenic and MRI-compatible instruments, and consumer electronics including micro fuel cells. SQUIGGLE is a registered trademark of New Scale Technologies, Inc. About austriamicrosystems austriamicrosystems is a leading designer and manufacturer of high performance analog ICs, combining more than 25 years of analog design capabilities and system know-how with its own state-of-the-art manufacturing and test facilities. austriamicrosystems leverages its expertise in low power and high accuracy to provide industryleading customized and standard analog products. Operating worldwide with more than 1,000 employees, austriamicrosystems focuses on the areas of power management, sensors & sensor interfaces and mobile entertainment in its markets Communications, Industry & Medical and Automotive, complemented by its Full Service Foundry activities. austriamicrosystems is listed on the SWX Swiss Exchange in Zurich (ticker: AMS). |
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