Buildings and EU Legislation to Drive European pump sales | Automation.com

Buildings and EU Legislation to Drive European pump sales

January 23, 2013 - Even as new construction activity slows across a crisis-hit Europe, end-user investments in the refurbishment of existing buildings will be the primary driver in the pumps market for commercial and industrial buildings.

Frost & Sullivan's Strategic Analysis of the European Pumps Market for Commercial and Industrial Buildings, finds that the market earned revenues of $857.9 million in 2011 and estimates this to reach $943.6 million in 2016. While the refurbishment segment will drive growth over the short- to medium-term, the projected revival of new building activity will boost the demand for pumps over 2012-2016.

“As end users seek to reduce the environmental impact of existing buildings, the renovation and retrofitting of buildings is expected to grow in the short-term,” explained Frost & Sullivan Industrial Automation & Process Control Research Associate Niranjan Paul. “Government incentives in Germany, France and Scandinavia, targeting the retrofitting of buildings will promote the demand for pumps in the building refurbishment segment.”

Another positive development has been the strict enforcement of regulations pertaining to energy consumption in buildings. Legislation such as the Energy Performance of Buildings Directive has set a target to reduce energy consumption in buildings by 20.0 per cent by 2020.

Another directive that is expected to impact the pumps market for commercial and industrial buildings is the Ecodesign Directive for energy related products (ERPs). This directive, which addresses the environmental impact of buildings in terms of the products that are used, is poised to be enforced from 2013 onwards.

“EU legislations, as well as the need to reduce power consumption and increase energy savings will, therefore, underpin the continuing end-user preference for energy-efficient pumps,” stated Paul. “European pump manufacturers have to develop innovative, environmentally-friendly products that support energy savings for end users.”

To offset the growing threat posed by Asian pump manufacturers, European companies will need to adopt various strategies. Mergers and acquisitions will continue to be the favoured route for leading participants to expand their product portfolio and market share. At the same time, pump manufacturers can enter into partnerships with local companies to leverage the exciting growth potential offered by Eastern Europe.

Strategic Analysis of the European Pumps Market for Commercial and Industrial Buildings is part of the Industrial Automation & Process Control Growth Partnership Services programme, which also includes research in the following markets: World Pumps in Commercial and Industrial Buildings, European Pumps Market in the Oil and Gas Industry and, European Pumps Market in the Water and Wastewater Industry. All research services included in subscriptions provide detailed market opportunities and industry trends that have been evaluated following extensive interviews with market participants.

About Frost & Sullivan
Frost & Sullivan, the Growth Partnership Company, works in collaboration with clients to leverage visionary innovation that addresses the global challenges and related growth opportunities that will make or break today's market participants. 

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