Subscribers by Country
Our e-newsletters reach across the globe, representing 150 different countries and 65% of our subscribers are in North America.
| World Regions |
Subscriber Makeup |
| United States | 57% |
| Asia | 19% |
| South America | 7% |
| Europe | 6% |
| Canada | 6% |
| Mexico | 2% |
| Africa | 2% |
| Australia & New Zealand | 1% |
Subscribers by Job Function
Our e-newsletters reach the decision makers and influencers who purchase automation and controls products and services.
|
Job Function |
Subscriber Makeup |
| Automation / Control Engineering | 17% |
| Management (includes Project, Supply Chain, Facilities, General or Operations, and Engineering Management) |
13% |
| Operations and Maintenance (includes Technicians, Application Support, Environmental Controls, and Measurement) |
11% |
| Production/Manufacturing Engineering (includes Quality Control, Production/Manufacturing, Process, Plant and Instrumentation) |
9% |
| Design Engineering (includes System Design, Product Design, OEM Product Engineering, and R&D) |
9% |
| Engineering, Other (includes Application, Consulting, Process, Safety, Software, and System Integration/Consulting) |
9% |
| Sales & Marketing | 5% |
| Training / Education (includes Students) |
19% |
| Other (includes Human Resources, IT, Purchasing/Procurement, Network/Communications) |
8% |
Subscribers by Industry Segment
Our subscribers cover a wide spectrum of industry segments, representing both discrete and process manufacturing facilities.
|
Industry SIC |
Subscriber Makeup |
| Petroleum Refining | 12% |
| 2900 Petroleum Refining & Related Industries | 7% |
| 1300 Oil & Gas Extraction | 5% |
| Engineering Services/Systems Integration | 16% |
| 7370 Systems Integration | 3% |
| 8710 Engineering Services | 10% |
| 8730 Research, Development & Testing | 2% |
| 8740 Management Consulting | 1% |
| Education | 9% |
| 8200 Education | 9% |
| Instrument, Control, Measurement & Analysis | 8% |
| 3800 Instrument/Measurement/Analysis & Control Apparatus | 6% |
| 5000 Instrument & Control Apparatus Sales & Service | 2% |
| Utilities, All types | 9% |
| 4600 Utilities - Pipelines except Natural Gas | 1% |
| 4900 Utilities | 1% |
| 4910 Utilities - Electrical | 3% |
| 4920 Utilities - Natural Gas | 1% |
| 4930 Utilities - Combo (Nuclear/Foss Fuel, etc) | 1% |
| 4940 Utilities - Water/Wastewater | 2% |
| Electronic & Other Electronic Equipment | 7% |
| 3600 Electronic & Other Electric Equipment | 6% |
| 3660 Communications Equipment | <1% |
| 3670 Semiconductors & Electronic Components | <1% |
| Industrial Machinery & Equipment | 8% |
| 3300 Primary Metal Products | 1% |
| 3400 Valves, Fittings & Fabricated Metal Products | 1% |
| 3500 Industrial Machinery & Equipment, including Computers | 6% |
| Transportation | 2% |
| 3700 Transportation Equipment | <1% |
| 3710 Transportation Automotive | <1% |
| 3720 Transportation Aircraft | <1% |
| 3760 Transportation Aerospace | <1% |
| 4000-4700 Transportation | <1% |
| Food & Beverage / Pharmaceutical | 5% |
| 2000 Food & Beverage | 2% |
| 2830 Pharmaceuticals | 3% |
| Chemicals | 5% |
| 2800 Chemicals | 5% |
| Other Consumer Products | 5% |
| 2100 Tobacco Products | <1% |
| 2200 Textiles | <1% |
| 2300 Apparel and Other Textile Products | <1% |
| 2400 Lumber & Wood Products | <1% |
| 2500 Furniture and Fixtures | <1% |
| 2600 Pulp, Paper & Allied Products | 1% |
| 2700 Printing & Publishing | <1% |
| 3000 Rubber & Miscellaneous Plastics | 1% |
| 3100 Leather and Leather Products | <1% |
| 3200 Stone, Clay, Glass & Concrete Products | <1% |
| 3840 Medical Instrumentation & Systems | <1% |
| 3900 Miscellaneous Manufacturing Industries | <1% |
| Other | 14% |
| 0000 Other | 9% |
| 1000 Mining | 1% |
| 1700 Construction | 2% |
| 4810 Communications | 1% |
| 9100 Government | 1% |
Company Size
How many people, in total, are employed by your company?*
|
Less than 50 |
23% |
|
50-99 |
7% |
|
100-499 |
17% |
|
500-999 |
7% |
|
1,000-4,999 |
14% |
|
5,000 or more |
23% |
|
Not Applicable / Not Currently Employed |
9% |
|
*Source: 2020 Readers Survey |