ICONICS joins SAP Future Factory Initiative

Summary

FOXBOROUGH, MA — June 9, 2008 — ICONICS announced its participation in SAP’s Future Factory Initiative (FFI). The Future Factory Initiative (FFI) is a joint effort of SAP Research and external partner organizations, including ICONICS, and is active in key areas including a Living Lab, a Real-World Manufacturing Testbed and a Center of Excellence. ICONICS’ GENESIS64 64-bit, OPC-integrated, Web-enabled HMI/SCADA suite is currently utilized by SAP Research at the Future Factory Initiative. GENESIS64 provides customers with a 360° view of their entire organization, providing users with the power to quickly and efficiently add 3D symbols and animation to graphic visualizations of business processes and bring them to life. The Future Factory Initiative is a set of innovative demonstrators showing the potential of real-world-integrated business processes in the manufacturing domain. Currently six demonstrations are available covering the whole product value chain, including supply chain, warehouse, production, sales and maintenance processes. The "Future Factory" has recently been showcased at various locations and events, such as at recent CeBIT shows. Researchers at the company’s CEC Dresden location have had a chance to put ICONICS “next generation of automation software” to the test in as “real-world” circumstances as they have been able to produce and have remarked on the outstanding quality of this latest ICONICS software solution. “ICONICS is one of the best of breed that I have seen in visualization,” said Dr. Jochen Rode, P.h.D., Project Lead, SAP Research, CEC Dresden, SAP AG. “ICONICS has always been a forward-looking technology company,” said Russ Agrusa, President and CEO of ICONICS. “This is evident in our new GENESIS64 product that takes advantage of state-of-the-art, 64-bit computing machinery and the new Windows Vista and Windows Server 2008 operating systems from Microsoft. We’re extremely honored that SAP has put our latest HMI/SCADA visualization solution to the test as part of its Future Factory.” ICONICS solutions are widely recognized in the industrial automation software marketplace. Used in a wide variety of applications worldwide, ICONICS’ GENESIS64, GENESIS32 and BizViz products are recognized for their graphical capabilities and seamless integration with Microsoft operating systems and applications, bridging information from “the shop floor to the top floor.” ICONICS has provided award-winning industrial automation and Manufacturing Intelligence software for over 21 years, successfully deploying more than 225,000 solutions worldwide. About SAP SAP is the world’s leading provider of business software. Today, more than 46,100 customers in more than 120 countries run SAP software — from distinct solutions addressing the needs of small businesses and midsize companies to suite offerings for global organizations. Powered by the SAP NetWeaver technology platform to drive innovation and enable business change, SAP software helps enterprises of all sizes worldwide improve customer relationships, enhance partner collaboration and create efficiencies across their supply chains and business operations. SAP solution portfolios support the unique business processes of more than 25 industries, including high tech, retail, financial services, healthcare and the public sector. With subsidiaries in more than 50 countries, the company is listed on several exchanges, including the Frankfurt stock exchange and NYSE under the symbol “SAP.” ICONICS Background Information Founded in 1986, ICONICS is a leader in the development of Web-enabled industrial automation and manufacturing intelligence software for Microsoft Windows operating systems. Offering the industry's only suite of fully-integrated OPC-based components and products, GENESIS32 Enterprise Edition is available for Windows XP, XP Professional x64, Windows 2000, Microsoft Windows Server 2003 and Windows Server 2003 x64. Pocket GENESIS for Windows CE and Pocket PC was built from the ground up based on ICONICS' OPC-To-The-Core framework. BizViz is a suite of manufacturing and business intelligence products, which bridge the gap between manufacturing and corporate business information systems. BizViz is designed around Microsoft .NET technology and Microsoft SharePoint Services.. ICONICS also offers a complete set of Plug and Play automation components, including best-in-class OPC ActiveX Controls, OPC Toolkit, Human Machine Interface (HMI), Microsoft SQL Server-based data logging, Multimedia Alarming, and Supervisory Control and Data Acquisition (SCADA) products. ICONICS is a Microsoft Gold Certified partner represented in over 60 countries, and has more than 225,000 product installations worldwide.