CeMAT co-location with HANNOVER MESSE in 2018 aims to drive synergy between industries

  • July 24, 2017
  • News
CeMAT co-location with HANNOVER MESSE in 2018 aims to drive synergy between industries
CeMAT co-location with HANNOVER MESSE in 2018 aims to drive synergy between industries

July 24, 2017 - Next year’s CeMAT will have a completely new look, being co-located for the first time with HANNOVER MESSE. The traditional time of year will also change: Instead of a biennial appearance in May or June, the logistics industry will be showcased from 23 to 27 April in pavilions 32 to 35 as well as in adjacent halls at the Hannover Exhibition Grounds. The close proximity to HANNOVER MESSE will generate new synergies and provide a unique platform for Industry 4.0 technologies and concepts. CeMAT exhibitors will profit from these new opportunities, showcasing themselves in a technology-friendly environment where they can shine a spotlight on their innovations and solutions before an audience of more than 220,000 attending professionals. “We are delighted at the decision to co-locate CeMAT and HANNOVER MESSE,” declares Axel Wahle, Marketing Director at Toyota Material Handling Europe. “On the one hand, CeMAT will be retained as an international exhibition, giving us the opportunity to highlight our new intralogistics solutions, products and services. On the other hand, we can now invite additional visitors from industry and production to visit us at our stand – an exciting challenge that we are going to tackle with enthusiasm.” Production does indeed depend to a significant extent on synchronized logistics. Modern production logistics goes hand-in-hand with minimum stock levels, a considerably higher degree of variability and integrated data structures. “We are experiencing major changes in production and, consequently, production logistics,” remarks Thomas A. Fischer, General Manager for Sales, Marketing and Service at STILL. “Due to the trend towards digitization, the requirements for logistics providers are also changing – away from a demand purely for individual industrial trucks and towards solutions for entire fleets and integrated systems. Customer requirements are becoming more individual, demanding solutions from a single source – trends that will also be shaping  CeMAT 2018.” STILL is expecting additional trade visitor attendance to be generated by the other display sectors at the co-located HANNOVER MESSE 2018. The company will once again occupy a pavilion and feature as one of the leading industrial truck manufacturers at CeMAT, reports Fischer.   Stuttgart-based Viastore is also hoping for additional momentum from the new trade fair concept. “The companies who are visiting and exhibiting at HANNOVER MESSE are extremely interesting for us,” according to corporate spokesperson Dr. Matthias Schweizer: “It basically comes down to how well we can manage to persuade their logistics and IT managers to attend CeMAT.” Here not only Deutsche Messe, but also the exhibiting enterprises will need to develop highly functional ideas and concepts, he says. “We will moreover need to convince logisticians from retailing companies, food, textile, chemical and pharmaceuticals to visit CeMAT. We see major opportunities for integrating production and intralogistics.” Viastore is planning to showcase software and systems solutions which are capable of efficiently integrating and managing complex materials handling processes. The Austrian-based Knapp company is currently still in the planning phase. “What I can tell you is, there was already a high level of interest in Industry 4.0 topics at the most recent CeMAT,” says marketing director Margit Wögerer. “We are expecting the co-location with HANNOVER MESSE to generate new synergies which will allow us to concentrate on solutions that support the requirements of Industry 4.0.”   “CeMAT 2018 brings the entire intralogistics industry together with Supply Chain Management within the scope of a single event – from the manufacturer to the end customer, everyone here is under the same roof,” comments Mirco Briosi, General Manager of the Italy-based Metalsistem company. “Thanks to the cooperation with Deutsche Messe, the exhibition will be expanded next year to include the retailing and store construction display sector.” For the first time in the history of the company, trade fair visitors will be able to view more than 20 Metalsistem product series on a stand measuring 1,000 square meters, as well as a hospitality area on the warehouse stage. “For the first time, the integration of logistics and retailing in Hannover will provide a complete panorama of the synergies generated by the harmonious interaction of products and solutions,” explains Briosi. “In the store construction sector, the SIDAC product program will be displayed together with Geoclass checkout barriers, Euroscacco shopfitting racks and a number of specific solutions like checkout counters, glass showcases and numerous ideas for product presentation.” The concurrent staging of CeMAT and HANNOVER MESSE next year will draw more than 220,000 decision-makers to Hannover, anxious to see the potential of integrated logistics and Industry 4.0 concepts for their enterprises, helping drive new solutions and business models. About Deutsche Messe AG

2017 marks the 70th anniversary of Deutsche Messe AG, which was founded in 1947 with the staging of Germany’s first-ever Export Fair. Seven decades later, Deutsche Messe has taken its place among the world’s top organizers of capital goods trade fairs. Its portfolio includes such world-class events as (in alphabetical order) CEBIT (business festival for innovation and digitization), CeMAT (intralogistics and supply chain management), didacta (education), DOMOTEX (carpets and other floor coverings), HANNOVER MESSE (industrial technology), INTERSCHUTZ (fire prevention, disaster relief, rescue, safety and security), LABVOLUTION (lab technology) and LIGNA (woodworking, wood processing, forestry). The company also regularly hosts a number of internationally renowned events by third parties, among which are AGRITECHNICA (agricultural machinery) and EuroTier (animal production), both of which are staged by the German Agricultural Society (DLG), EMO Hannover (machine tools; staged by the German Machine Tool Builders’ Association, VDW), EuroBLECH (sheet metal working; staged by MackBrooks) and IAA Commercial Vehicles (transport, logistics and mobility; staged by the German Association of the Automotive Industry, VDA). With more than 1,200 employees and a network of 58 sales partners, Deutsche Messe is present in about 100 countries.  

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