Pinto's Points - How to Win in the Automation Business

August 192005
Pinto's Points - How to Win in the Automation Business
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If you need some insightful pointers on how to succeed in the automation business, or an overview of today’s and tomorrow’s hot technologies, then this is the book for you.

Pinto's Points covers management topics, globalization, sales and marketing, technology trends and futures, and far-out technology visions. It closes with whimsical humor and poetry which I hope you'll enjoy. It includes 174 brief "points" in 6 different parts, each introduced by an industry guru.

Once again Jim Pinto has gone beyond business as usual to explore the implications of future technology and how it will change the global automation marketplace. Conveniently organized and with insights from other industry leaders, this book is a must read for every automation professional and a classic for your automation library bookshelf.

Back-cover kudos

  • “Jim is not afraid to take on conventional thinking. Jim will quickly catch your eye and force you to think. You may not agree, but you will think.”
    – Gregory Hale, Editor, InTech magazine.
  • “Pinto’s Points help develop strong leaders in the industry. They foster thoughtprovoking conversation and allow leaders to put themselves at the forefront of industry trends.”
    – Jack Bolick, President,Honeywell Process Solutions
  • “Jim Pinto’s e-news (has) got plenty of personality; at times it’s fairly lengthy, because he has something worthwhile to say; it’s informative, clear and interesting. It’s avidly read by thousands of people.”
    – Perry S. Marshall, marketing guru, author, speaker, and consultant.
  • “Jim goes beyond the face of technology to look at the implications of technology and how they change the game. I hope you enjoy reading this as much as I did.”
    – Harris (Hesh) Kagan, Director of Technology for New Business Development, Invensys Process Systems
  • “When you read Jim, you have the feeling that you’re looking through a telescope’s magnifying end. With Jim, you get to use the telescope with the microscope in the right direction: you see clearer, and you see things you cannot see with the naked mind.”
    – Richard E.“Dick” Morley, known as the father of the programmable controller and a leading visionary in the field of advanced technological development.
  • “Jim Pinto is a stylist, with the uncommon knack of brevity, stimulation, and timeliness. While each topic is interesting, he has carefully selected the data to be informative and memorable. Who could ask for more?”
    – Joe Coates, world-renowned thinker, writer, and speaker on the future
  • “Like a breath of fresh air in the frenetic ‘rush-rush’ of the world of automation burst Jim Pinto. With an incisive mind and a superb gift of observation, he earned the title of Poet Laureate of Instrumentation and Automation. Everything he touched was fun.”
    – Eoin Ó Riain, of Read-out, Ireland’s instrumentation and control journal, and Instrumentation Signpost

    Table of Contents



    • About Jim Pinto
    • Preface
    • Introduction: Gregory Hale, Editor, InTech


    Part 1 - Management & Leadership: Pointing the Way through New-Age Confusion

    • Introduction: Jack Bolick, President, Honeywell Process Systems

    • Section A: New-Age Management—Agility & Creativity Wins.

      1. You Need Agility to Manage Change
      2. The Next Society—How We Must Manage It
      3. To Grow—Stop Solving Problems
      4. Pay Your Dues Daily
      5. Enterprise Decision-Making
      6. Automation Futures—Not Just Extrapolation of the Past
      7. Breaking Away from the Old Industrial Mindset
      8. Regain Your Competitive Edge—Invest in People
      9. Save Your Company—Save Your Good People
      10. Beware When You Look to RIF
      11. The Art of Leadership for Engineers
      12. More Engineers Must be Leaders
      13. Company Startups: Guru Advice for Engineers
      14. Investing in Engineering Start-Ups
      15. Attend MIT—for Free


    • Section B: Managing in the New Global Economy

      1. The New Global Job Shift
      2. Hard Truths about Globalization
      3. Drucker on Offshoring & the New Economy
      4. Offshore Advantages—More Than Just Cheap Labor
      5. Think Global—Go Local
      6. To Stay Competitive, Keep Innovation, Export Low-Value Jobs
      7. Automate, Emigrate, or Evaporate
      8. Focus on the Benefits—Outsource the Tools
      9. The Roots of American Innovation
      10. Become Proactive in the Global Environment
      11. Where Are the New Manufacturing Jobs? Growth in Unexpected Places
      12. Cannibal Economics—The Patterns of Growth & Decline
      13. What Your Grandfather Could Teach You about 21st Century Survival




    Part 2 - Staying Competitive: Points to Survive & Thrive in the New Age



    • Introduction: Perry Marshall, Perry S. Marshall Associates

    • Section A: Marketing: Act Smart, Think Unique

      1. Guidelines to Generate Growth
      2. Industrial Marketing or Real Marketing:Your Choice
      3. New Growth & New Markets for Automation
      4. Pick a Role: Product Manufacturer or Service Provider
      5. The Internet—Who’s Succeeding? Who’s Failing? And Why?
      6. Automation Systems Integrators Usually Hit a Growth Ceiling
      7. Automation Companies—The Second Tier
      8. Pinto’s Law of Market Confusion
      9. The Dichotomy of Open Standards
      10. Automation ‘Patent Trolls’ Prey on Innovators
      11. Copyrights for Industrial Automation Products
      12. The Well Curve
      13. Electronic Signatures Coming of Age
      14. Have You Read an E-Book Lately?


    • Section B - Sales Tips that Really Work

      1. Use FABs, Not FUDs
      2. The Business E-Card
      3. Never, Never Be the Lowest Bidder
      4. Don’t Cut Margins, Add Value
      5. How to Increase Industrial Automation E-Biz
      6. E-Mail Speeds Up Business
      7. Information Access Obsession: Break the Bad Habits
      8. Avoid Disintermediation—Become a New Age Infomediary
      9. Think Smart, Be First, Run Fast
      10. What You’re Really Buying and Selling Is Time
      11. Don’t Ever Discount Yourself
      12. If It Ain’t Broke, Fix It Anyway
      13. Check Your Value Equation—Regularly




    Part 3: Tomorrow’s Hot Technology: Pointing to New Growth



    • Introduction: Hesh Kagan, Business Development, Invensys

    • Section A. Nanotechnology & MEMS:

      The Very Small Is Becoming Very Big


      1. Nanotechnology: A New Revolution Is on the Horizon
      2. Nanotech Promises BIG Changes by Getting Small
      3. Nanotechnology—Today’s Promising Applications
      4. Nanotechnology Provides Energy Solutions
      5. Nanotech Manufacturing Is Just Around the Corner
      6. Nanotech and Self-Organizing Systems
      7. NEMS Now Making the Scene
      8. Fast-Expanding Markets for MEMS
      9. MEMS Accelerometers for Motion Detection
      10. MEMS—Micro-Miniature Sensors, Actuators, and Machines
      11. Sensor Networks Counter Terror Threats


    • Section B - Wireless Networks Everywhere: Playing Hide & Geek

      1. Emerging Wireless Technologies Are Changing the Way We Live
      2. Wi-Fi Goes Mainstream
      3. WiMax—The Next Big Thing for Wireless
      4. Bluetooth Is for Nearby Devices
      5. Sensors Everywhere, Computers Invisible
      6. Pervasive Wireless Sensor Networks
      7. The Wireless Car of the Future
      8. M-Commerce:The Wireless Web


    • Section C - Robots on the March: More Practical Applications Every Day

      1. As Robots Get Smarter, the Future Looks Brighter
      2. Intelligent Robots: They’re Coming! They’re Coming!
      3. Robotics Is Expanding into Significance
      4. The Great $1 Million DARPA Robot Race—No Winners Yet
      5. Robotic Parking Systems Make Sense
      6. Robot “Swarms” Can Solve Problems
      7. Robot Vacuum that Does Real Work
      8. Robot Toys & Gadgets
      9. BIO-Bugs: Robots that Learn
      10. Problem: Robots Without Ethics




    Part 4: Surfing the Technology Waves: Pace-Setting Points



    • Introduction: Dick Morley, R. Morley, Inc.

    • Section A - Tracking Technology Trends

      1. Technological Innovations Continue to Change World
      2. The Technology Laws Define Growth Rates
      3. Technology Continues to Have a Positive Impact
      4. Tracking Emerging Technologies
      5. Technology that’s Already Here
      6. Technology Forecasts—Hit or Miss
      7. PC Circa 2010—And What Beyond?
      8. Software that Breaks Away from a Computer
      9. What Will the Internet Bring?
      10. The New M2M Revolution
      11. How Do You Get Your News?
      12. The Big Cheap Revolution
      13. The Impact of Cheap Memory
      14. The Information Glut


    • Section B - High-Tech that’s Getting the ‘High Five’

      1. The Future Factory–a Reality
      2. Fully Automated Factories
      3. Directed Sound Beams
      4. For Analog, It’s Back to the Future
      5. Segway Human Transporter Makes the Rounds
      6. RFID Technology Spreading Fast
      7. When Autos Come Alive
      8. Goodbye Gas Guzzlers; Hello Hybrids
      9. Self-Organization—A New, Old Idea
      10. P2P and Distributed Computing
      11. Bandwidth Abundance
      12. Mind Streams—for Those Who Have Info, but Don’t Know Where
      13. Antiterrorism Technology
      14. Humans in Combat—High-Tech Weaponry
      15. Top 10 Innovations for the War on Terror


    • Section C - Software, Computers & the Internet—What’s Next?

      1. The Future of Personal Computing
      2. Using Unused Computer Power
      3. Tapping the Deep Web
      4. The Anatomy of Search Engines
      5. Looking for Google’s Successor
      6. Copyright Wars Rage for Music, DVDs
      7. Digital Rights Management
      8. Superior Downloads with ‘Swarming Distribution’
      9. Computers Under Constant Attack
      10. The Battle Against Spam E-mails
      11. Spam Wars Escalate—Can E-mail Be Saved?
      12. Deliberate Internet Crime on Upswing
      13. Untangling Software Code
      14. The Pervasive Internet




    Part 5: Futurist Visions: Pointing to the Future



    • Introduction: Joe Coates, Futurist

    • Section A - Tomorrow’s Marvels & Perils

      1. The Future Is Closer Than It Appears
      2. The Problems of Scarcity and Abundance
      3. The End of Snail Mail
      4. The 3-D Copier
      5. The Future of Paper
      6. Super Thin Batteries
      7. Talking with Your PDA
      8. Custom Drugs Provide Tailor-Made Medication
      9. Communicating Virtual Aromas, Tastes
      10. Human Skin as Network Medium
      11. Wearable Cell Phones
      12. Disposable Cell Phones
      13. Jewelry that Keeps You Informed, Fashionable
      14. Humans Evolving Towards ‘Media-Peds’
      15. How Are You Wearing Your Electronics?
      16. Real Uses for Computerized Clothing


    • Section B - Predictions and Prognostications

      1. An Odyssey Continues: Predictions for the 21st Century
      2. A Day at the Office in 2013
      3. In a Troubled World, Think ‘Utopian’
      4. Fast-Depleting Oil Resources
      5. Energy, the Bottomless Well
      6. The Singularity Is Coming
      7. Erasing Language Barriers
      8. The Merging of Mind and Machines
      9. Measuring Spirituality and the Human Brain
      10. Fusion of Human and Machine
      11. The Genomics Revolution
      12. Quantum Computers: Revolutionary Jump In Processing Power
      13. A New Kind of Science
      14. Low Speed and Frozen Light
      15. Do We Need a Technology Moratorium?
      16. The Future Needs Us




    Part 6: Fun Stuff: Points to Entertain & Amuse You



    • Introduction: Eoin Ó Riain, Instrumentation Readout, Ireland

    • Section A - Interesting Stuff

      1. Pseudoscientific Constants
      2. Google Calculator Really Adds Up
      3. Dead Horse Wisdom
      4. Wisdom According to Dilbert
      5. Try Aaron, the Computer Artist
      6. The Cyberspace Atlas
      7. Awesome Images of the Universe
      8. Take a Moment and View Earth’s Lights



    • Section B - Pinto’s Poetry

      1. The Legal Mugging of Microsoft
      2. An Ode to Angel Investors
      3. The Perfect Funding
      4. You Are Old Father Big Blue
      5. The Fieldbus Fiasco
      6. PC-WOCKY
      7. My E-mail Christmas




    Afterword




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