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What No One Tells You About Industrial Automation Marketing (Part 6): SEO and Content Marketing
Too often, industrial automation marketing lacks modern methods and approaches. This part of ISA's blog series focuses on SEO and content marketing. -
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What No One Tells You About Industrial Automation Marketing (Part 5): Modern Marketing Channels
Industrial automation marketing needs more modern methods and approaches. This part of the blog series focuses on podcast advertising, OTT, and CTV. -
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What No One Tells You About Industrial Automation Marketing (Part 4): Social Media Marketing
Industrial automation marketing needs more modern methods and approaches. This part of the blog series focuses on social media marketing. -
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What No One Tells You About Industrial Automation Marketing (Part 3): Email Marketing
Industrial automation marketing needs to be shaken up with more modern methods and approaches. This part of the blog series focuses on email marketing. -
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What No One Tells You About Industrial Automation Marketing (Part 2)
As a marketing professional, it may be hard to admit you might have a problem. -
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What No One Tells You About Industrial Automation Marketing (Part 1)
The challenges surrounding being a marketing professional in industrial automation. -
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Learning Automation Cybersecurity from the TV Show 'Mr. Robot'
TV shows like 'Mr. Robot' that depict cyberattacks can be surprisingly accurate. To guard against hackers, it's important for IT and OT to work together. -
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The Future of Automation: Will Robots Take Your Job?
Does automation always lead to job losses? Will you lose your job to a robot? Let's dive into the research and debates surrounding these questions. -
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5 Ideas to Help 'Green' the Automation Industry—and Make Some Green
Organizations can easily improve their corporate image, strengthen business relationships, and cut costs by making a commitment to go green.










