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Kirsten Doyle
Kirsten Doyle has been in the technology journalism and editing space for nearly 24 years, during which time she has developed a great love for all aspects of technology, as well as words themselves. Her experience spans business-to-business technology, with a focus on cybersecurity, cloud, enterprise, digital transformation, and data centers. Her specialties are news, thought leadership, features, white papers, and public relations writing, and she is an experienced editor for both print and online publications. She is also a regular writer at Bora.
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Feature
Recurring Revenue in Industrial Automation: Why Software Value Is Easy to Deliver, but Hard to Capture
Software monetization must be calculated for the value provided after the initial sale: the tangible value the software brings to the customer's core business operations.By: Kirsten Doyle13 November, 2026 | 4 minutes
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