21-year industry veteran will help match growing responsibilities of machine buildersMILWAUKEE, Jan. 04, 2007 — As part of its continued commitment to meet the unique automation needs of machine builders, Rockwell Automation has named Christopher Zei vice president of its OEM initiative. In this role, Zei will elevate the already successful endeavor that helps OEMs enhance machine performance and increase their bottom lines by keeping them abreast of new technologies and helping them deliver innovative and best-in-class machine solutions to their customers.
“Machine builders today face exciting and daunting new challenges, especially when expanding into new markets, and success requires OEMs to adapt to regional labor conditions and growing customer demand for system integration,” said Keiran Coulton, senior vice president, Rockwell Automation. “This newly created position emphasizes our commitment to help machine builders better serve their customers worldwide.” Zei, a 21-year marketing, strategic development, operations and management veteran of technology-related companies, was most recently the president/CEO of the North American operations at Schneider Electric’s ELAU group. There he was responsible for building the company’s reputation in North America.
As vice president, Zei will be responsible for global sales, strategy and business development for all Rockwell Automation OEM-directed solutions. He will leverage the broad range of Rockwell Automation control system hardware, information software, service and industry support resources to give OEM solutions that help increase machine value and offer the best balance of quality, cost and delivery.Rockwell Automation (NYSE: ROK), is a leading global provider of automation, power, control, and information solutions that help manufacturers achieve a competitive advantage in their businesses.
Headquartered in Milwaukee, Wis., U.S.A., the company employs about 23,000 people serving customers in more than 80 countries.