• ISA provides technical resources and standards to help industrial automation professionals advance their careers and the field. We enable automation professionals worldwide to solve problems and enhance their skills by bringing people together to create new technologies and share best practices with future automation professionals.

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  • We attract over 140,000 unique automation professionals monthly, making us the premier online content provider and the only dedicated electronic magazine in the automation industry.

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Media Planner

Reach. Innovation. Influence.

Automation.com, the first and largest online automation publication, is the powerful media brand of the International Society of Automation (ISA).

We create and deliver unrivaled content to the worldwide industrial automation community. The combined global audience of 85,000 automation professionals comprises decision-makers, influencers, and industry leaders engaged in advancing automation and improving industrial operations.

Our website, online magazines, newsletters, webinars, and conferences reach a global automation audience second to none. Whether your goals include lead generation, content marketing, raising brand awareness, or introducing new products and services, we are ready to help you create and execute a successful marketing plan.

Automation.com publishes the resources automation professionals need to succeed. Founded in 2000, Automation.com delivers news, insights and technical information on essential automation topics across multiple industry verticals.
Automation.com’s subscriber audience includes 85,000 global automation professionals across diverse job functions in industrial and manufacturing organizations. Subscribers opt into our online magazine, newsletters and featured resources; we aggregate all lists to show
demographics by job function, industry and geography.
In 2025, Automation.com saw a total of 1.6M global active users from over 200 countries and territories. The top ten countries that most visited Automation.com include: India, Brazil, United States, China, Germany, Canada, United Kingdom, Singapore, Indonesia and South Korea.
Automation.com delivers high-quality contact leads for automation and control professionals through multiple lead generation options. Each advertising program uses different mechanisms and we can customize forms to meet regional privacy and opt-in requirements. 

Advertising & Sponsorship Options

Integrated media packages combine newsletters and online magazines with prepackaged and custom content marketing options, as well as SEO-optimized websites, to deliver lead generation, promotional punch, and brand awareness.
Automation.com Monthly delivers expert insights on key automation topics via themed issues, plus annual trends and cybersecurity reports. Published 7x/year and delivered via email to 85,000+ professionals, it supports brand ads and thought leadership, as well as leads from issue access and opt-ins.

Single-sponsored newsletters amplify your message to up to 85,000 global automation professionals and generate leads. Our 2026 topics include IIoT/Digital Transformation, Process Automation & Control, Factory Automation & Machine Control, Enterprise & Networks, Cybersecurity & Safety and Operations & Asset Management.

Our topical advertorial emails promote your product, service, event, white paper or case study and generate leads from ad clicks (exposure-only placements available). Each email includes up to six slots and delivers full contact info for clicks, reaching up to 85,000 targeted
automation and control professionals by topic.

Target automation professionals with a custom email promoting your event, webinar, white paper, products or services. Choose lead generation (get a click report with subscriber details) or exposure only. Provide your own email or use an Automation.com template and target by topic and geography.

Promote your article, white paper, video or resource to 75,000+ Automation.com subscribers and generate leads with high-quality contact information. For Featured Content Alerts and Custom Messages, leads come from asset clicks. You’ll receive a lead report seven days after
deployment, using subscriber profile data.

Increase brand awareness on Automation.com, visited monthly by tens of thousands of automation and control professionals, buyers and decision-makers. Promote products with display options like leaderboard, boombox and skyscraper ads, plus a persistent banner that
scrolls with readers.

Become an Automation.com Featured Supplier to elevate your brand where automation pros discover vendors. Your company profile centralizes articles, news and product announcements, highlighting expertise and contact info. Readers can opt in to communicate based on each content page, generating qualified inbound leads.

Partner with Automation.com to position your organization as a thought leader and generate targeted leads through webinars. Automation.com helps refine the topic, then promotes, hosts and moderates a live event with Q&A. Options include poll questions and social promotion, plus
on-demand promotion for one month after the event.

Automation.com can serve as your content-marketing partner, helping create thought leadership content (article, white paper or other assets) and amplify it through both your channels and ours. Options include an adapted short article, original feature article, original white paper or a custom ebook.

Amplify your reach with an Automation.com social media campaign: we publish your content on our Facebook, X and LinkedIn pages to connect with automation followers and drive engagement. Benefits include reaching customers where they are, boosting loyalty and visibility, building authority and improving SEO and website traffic.

ISA conference sponsorships help you engage industrial automation and control professionals, build trust and discuss real customer challenges. Key events: ISA OT Cybersecurity Summit focused on OT security and ISA/IEC 62443; ISA Automation Summit & Expo featuring cybersecurity, digital transformation, training and an expo.

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